UPSPW Means Scans, Not Shipments: The Velocity Number, Defined
Units per store per week is units scanned over stores selling over weeks. Change any of the three and one Cinderhaven SKU reads 4.0, 3.0, or 2.5.
Units per store per week is units scanned over stores selling over weeks. Change any of the three and one Cinderhaven SKU reads 4.0, 3.0, or 2.5.
CPG demand forecasting built on ERP shipment records misses the retail scan signal, and the gap costs money in both directions.